A winning Call to Action (CTA) points your visitors towards the specific action you want them to take. You can call them to take up any action including, buying, following, signing up or scheduling an appointment. There is no limit to where you can include a CTA. It...
We all agree it is needless to reinvent the wheel. When it comes to content, the same principle applies. While there will be new ideas to share with your audience, you will encounter times when recycling old content will be more effective. You, therefore, need to find...
Video production and marketing has become an integral part of marketing campaigns for businesses of all kinds. With stats that show 5 billion videos being watched per day on YouTube and click-through rates between 200-300% on videos sent by email to consumers, there...
It All Starts with Your Customers If you’re reading this blog, you’re probably already aware that video marketing is a big deal for businesses. You probably already know that if you can master this weird and wacky phenomenon known as ‘video marketing’, you’ll be able...
How to Create a Successful Video for Facebook & Instagram Producing effective video for Instagram and Facebook marketing isn’t as easy as whipping out your smartphone, hitting ‘Record’ and uploading the finished result to social media. To really make the most out...
Great Video Marketing Equals Great Business Results – It’s As Simple As That “Video marketing,” you say. “What makes video marketing so much better than any other kind of marketing?” Yes, video marketing is one of the newest forms of marketing in the advertising...