A winning Call to Action (CTA) points your visitors towards the specific action you want them to take. You can call them to take up any action including, buying, following, signing up or scheduling an appointment. There is no limit to where you can include a CTA. It...
We all agree it is needless to reinvent the wheel. When it comes to content, the same principle applies. While there will be new ideas to share with your audience, you will encounter times when recycling old content will be more effective. You, therefore, need to find...
Video production and marketing has become an integral part of marketing campaigns for businesses of all kinds. With stats that show 5 billion videos being watched per day on YouTube and click-through rates between 200-300% on videos sent by email to consumers, there...
Want Proof that Video Marketing Actually Works? Here It Is So you’ve heard that video marketing is one of the most popular tools for digital marketing in 2018 (spoiler alert: and 2019). Great. But what you’re not sure about is what that means for businesses like yours...
How to Make Your Social Media about Your Customers If you wish Richie McCaw was your brother, you probably follow him and other rugby-related pages on Facebook. If you’re a big fan of Ariana Grande, you might have subscribed to her Snapchat account. If for some reason...
Great Video Marketing Equals Great Business Results – It’s As Simple As That “Video marketing,” you say. “What makes video marketing so much better than any other kind of marketing?” Yes, video marketing is one of the newest forms of marketing in the advertising...
