How to Make Your Social Media about Your Customers If you wish Richie McCaw was your brother, you probably follow him and other rugby-related pages on Facebook. If you’re a big fan of Ariana Grande, you might have subscribed to her Snapchat account. If for some reason...
How to Create a Successful Video for Facebook & Instagram Producing effective video for Instagram and Facebook marketing isn’t as easy as whipping out your smartphone, hitting ‘Record’ and uploading the finished result to social media. To really make the most out...
Great Video Marketing Equals Great Business Results – It’s As Simple As That “Video marketing,” you say. “What makes video marketing so much better than any other kind of marketing?” Yes, video marketing is one of the newest forms of marketing in the advertising...
The Answer Starts with Another Question: Is Your Business B2B or B2C? Whether it’s Donald Trump expressing his opinions on international relations, your HR manager shoulder-tapping prospective employees or your mum writing embarrassing comments on your latest photos,...
Because Sometimes It Is All about Cat Videos Mark Zuckerberg was really onto something when he created Facebook. In the 14 short years since Facebook was first founded, 2.19 billion people now actively use the social media platform every month across the world over,...
When Video for Real Estate is More than Selling Properties When prospective buyers think ‘real estate’ they probably imagine pushy agents, over-inflated houses and a whole lot of red tape. If we’re being honest, the housing market doesn’t look too flash for buyers at...
Social media is one of the cornerstones of the digital marketing campaign, next content marketing and advertising. But how do you create a social media strategy for your brand? Goals Overall, the critical outcomes for a good social media channel for a brand is as...
Tell the world about your startup through the power of video Startups face all sorts of struggles. Once an entrepreneur has thought up an idea that’s worth taking a risk on, it’s time to convince other people it’ll work, find some money to make it all happen, then...
How to design a perfect sales funnel landing page (In 9 Easy Steps) It was a surprise to learn that most businesses focus on driving leads to their site, but don’t actually focus on how many of those leads actually convert. The first page that people arrive at...
Your Brand + Animation = $$$ in Your Pocket Let’s not beat around the bush here: animated explainer videos don’t come for free. But as with any marketing investment, the benefit far outweighs the cost. Here’s why. Animated explainer videos have the ability to connect...
